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Natalia Mykhaylova, Ngoc Tran, Eleanor Mitch and others are enlisted in the challenge
Singapore Airlines AppChallenge 2023 - Start-Up Track
Singapore Airlines AppChallenge 2023 - Start-Up Track
Have an innovative solution that could redefine aviation and the travel experience? Submit your proposal by 24 September 2023!
With the constant evolution in today’s aviation and travel industry, it is important that we adapt and respond to these changes.
Find out below what innovation means and looks like to us, and our key partners.
Part I - People, Culture & Technology in Corporate Innovation
Part II - Creating impact for the future of Aviation & Travel with the Open Innovation Ecosystem
About AppChallenge 2023
Whether you are a start-up or scale-up from anywhere around the world, if your digital solution has the potential to redefine the aviation and travel experience, we want to hear from you.
The SIA AppChallenge 2023 – Startup Track, has four key themes, eleven challenge statements and three wildcard categories for participating startups and scale-ups to submit their innovative solutions!
Finalists will get an opportunity to fly to Singapore to pitch to our panel of judges in-person, and selected finalists will get the chance to co-create a funded Proof-of-Concept with the SIA Group subsidiaries.
Challenge Themes
Four key themes, eleven challenge statements and three wildcard categories for participating companies to submit your solutions today!
1. Seamless Customer Experience
Share with us your solutions that tap into new opportunities arising from travellers’ evolving needs.
2. People & Operations
Share with us your solutions that enable staff members to achieve operational efficiency through technology.
3. Beyond Travel
Share with us your solutions that tap into new opportunities beyond aviation and travel.
Wild Cards
Have a solution that does not fit into our Challenge Statements? Innovation is limitless. Share with us your proposal on our three wildcards: Artificial Intelligence, Metaverse and Extended Reality or Open submissions.
Collaborative opportunities await
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Exposure and insights into the exciting global aviation and travel industry
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Direct collaboration with Singapore Airlines Group business teams
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In-person networking opportunities for Finalists with the Singapore Airlines Group business teams in Singapore
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Selected finalists will work on a funded Pilot project through the SIA Accelerator Programme
Prizes
Top voted start-up finalists stand a chance to win up to 330,000 KrisFlyer miles!
Top Voted
330,000 KrisFlyer miles per team
Winners will enjoy 330,000 KrisFlyer miles per team. KrisFlyer miles are redeemable for flights and upgrades, hotels, car rentals, shopping and unique experiences. Find out more.
Runner up
220,000 KrisFlyer Miles per team
Winners will enjoy 220,000 KrisFlyer miles per team. KrisFlyer miles are redeemable for flights and upgrades, hotels, car rentals, shopping and unique experiences. Find out more.
2nd Runner up
130,000 KrisFlyer Miles per team
Winners will enjoy 130,000 KrisFlyer miles per team. KrisFlyer miles are redeemable for flights and upgrades, hotels, car rentals, shopping and unique experiences. Find out more.
Resources
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KrisConnect
Get connected to SIA’s KrisConnect Programme for APIs to enhance the capabilities of your solution -
Amadeus
Get connected to Amadeus’s APIs for artificial intelligence-derived travel insights, flight and hotel bookings, and more
Timeline & Stage Overview
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SUBMISSION
14 August -
24 September 2023
Participating start-ups are to submit your proposal deck and demo video via the ‘Participate’ button.
Submission deadline:
24 September 2023, 23:59 (GMT+8) -
INTERVIEW
25 September -
20 October 2023
Selected start-ups from the Submission Round will be invited to pitch your solutions (virtually) to the respective Singapore Airlines Group’s business teams.
Proposal updates deadline:
21 October 2023, 23:59 (GMT +8)
Shortlisted teams will be notified by:
27 October 2023
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DEEP DIVE
23 October -
8 December 2023
Shortlisted participants are required to build or fine tune an existing prototype and pitch your solutions to the Singapore Airlines Group’s business team. An hour of deep dive session will be arranged with the challenge hosts for the teams to gather more information.
Announcement of Finalist Teams:
(Updated) 20 November - 8 December 2023
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GRAND FINALE
19 January 2024
Finalist teams will be invited to pitch to the panel of judges comprising the SIA Senior Management at the Grand Finale on 19 January 2024 in-person.
Sponsors and Partners
The Singapore Airlines AppChallenge 2023 is brought to you by:
